Friday, May 1, 2009 at 7:30 - 9:30 a.m. Rebecca’s at Reservoir Place, Trapelo Road, Waltham.
TOPIC: How Would You Monetize Twitter? Is there a Business Model Worth Developing? An article in Knowledge@Wharton prompted this topic for discussion. All that Twitters Isn’t Gold: A Popular Web Application in Search of a Business Plan.
We know Twitter is really hot and disciples abound among our members. Besides what Twitter means to you personally and professionally, our roundtable will explore the business models that could make you more or less apt to engage in tweeting. Is Twitter a plus for learning or sharing, or both? What has been your best and worst Twitter experience? What business model could ensure more of the best and less of the worst?
Readings Shared:
All That Twitters Isn’t Gold: A Popular Web Application in Search of a Business Plan http://knowledge.wharton.upenn.edu/index.cfm?fa=viewfeature&id=2202
Analysis: The Problem with Twitter, Brennon Slattery, Apr 30, 2009 10:53 am http://www.pcworld.com/article/164147/analysis_the_problem_with_twitter.html
Culture, Not Tech, Slows Social Nets at Work, study by Burton Group, http://www.pcworld.com/businesscenter/article/162620/culture_not_tech_slows_social_nets_at_work.html
How to Use Twitter as a Twool, Guy Kawasaki, 12/2/08, “Hot to Change the World” blog
http://blog.guykawasaki.com/2008/12/how-to-use-twit.html#ixzz0DUdPvrAc&B
How to Demo Twitter, Guy Kawasaki of How to Change the World | April 19th, 2009 - 11:28 AM http://blogs.openforum.com/2009/04/19/how-to-demo-twitter/
Scientists warn of Twitter danger: http://www.cnn.com/2009/TECH/ptech/04/14/twitter.study/index.html
Six Ways You Should Be Using Twitter (that Don’t Involve Breakfast), By Adam Pash, http://lifehacker.com/5207514/six-ways-you-should-be-using-twitter-that-dont-involve-breakfast
Registration Form for Friday Only
Registration Details (Cost, logistics, etc.)